Company name: BemaQ
Location: Tultitlán, Estado de México, Mexico
Industry: Machinery, rental
Apps implemented: Project, Accounting, Inventory
Number of users: 10
Number of employees: 20
Hosting type: Odoo.sh
With more than 30 years of experience selling and renting machinery and 20 years undertaking construction projects, BemaQ faced their biggest challenge: modernizing its administrative and operational system to achieve a more efficient, safe, and transparent management. They found the solution with Odoo who, thanks to its modular and scalable system, has quickly transformed how this rental company operates.
A Comprehensive System with
Complex Needs
BemaQ isn’t just any other company in the industry. They offer a complete service that includes:
- Machinery rental and sales
- Engineering and topography surveying services
- Earthworks
- General civil engineering
This comprehensive approach requires a thorough and well-structured management of resources, machinery, workforce, and finances. Before Odoo, their system was outdated, their processes were poorly automated, causing resource waste and made it difficult to have a clear picture of each project’s financial and operational status.
The Breaking Point
The company needed a centralized platform that provided real-time visibility of their operations. Their previous system didn’t offer proper control over their assets, nor clear accounting tracking, which hampered the decision-making process.
“We dealt with resource misuse, both for workforce and capital. Today, I can review all that with just one click. I know exactly what I have and what I don’t.”
Accounting Implementation Challenges
One of the main challenges was the Accounting module. In a company with variable income and invoicing, like partial or deferred payments for machinery rental, it’s essential to reconcile incomes with the correct period.
“We can get a resource in a month it doesn’t belong to. Odoo allows us to clearly see which period each payment belongs to and what accounting segment it’s in.” Oscar Reyes, Administrative Manager at BemaQ
The Implementation: Four Months of Transformation 
Odoo’s implementation process for the following modules took approximately four months:
- Accounting
- Inventory
- Project
Tangible and Quick Results
One of the areas where improvement has been most noticeable is in machinery operation, achieving the following benefits:
- Greater precision and punctuality in operating times.
- Better operational and accounting traceability.
- Improved information management and process digitization, allowing significant savings in physical materials.
- Real-time visibility, which turned into more transparency for decision-making.
Workforce Training and Inclusion
While Odoo’s interface is easy to use, some veteran employees found it hard to adapt to it. To ensure a smooth transition, BemaQ focused on:
- Personalized training
- Process repetition
- Demo database so that employees could get used to the system without fear of making mistakes
“We focused heavily on repetition. We wanted learning to be intuitive and stress-free,”
Conclusion: Technology as a Strategic Ally
BemaQ has taken a big step towards intelligent digitization, integrating their entire operation in a single platform. Odoo has been key to achieving a more transparent, efficient, and controlled management, from accounting to field machinery operations.
About BemaQ
BemaQ is a company with over 30 years of experience dedicated to selling and renting heavy machinery. They complement their proposition with over 20 years of experience in construction and civil engineering. Their comprehensive approach goes from engineering and topography surveying to undertaking earthworks projects and civil construction works of various types.
With a firm commitment to quality and efficiency, BemaQ not only supplies machinery but also offers a complete service including maintenance, asset management, and technical consulting. Their experience and professionalism have positioned them as pacesetters in the industry, always looking to innovate and improve their processes to offer a reliable and efficient service.