Company name: Tequilas Rancho Viejo
Location: Tepatitlán de Morelos, Jalisco
Sector: Food and beverage
Apps implemented: Payroll, Employees, CRM, Contacts, Recruitment, Frontdesk
Number of users: 27
Number of employees: 27
Hosting type: Odoo.sh
From Tepatitlán, Jalisco to the world, Aceves Spirits has established itself as a renowned tequila house, developing high-quality agave spirits with strong family legacy and ambitious global vision. With more than 21 years of experience, this family business not only produces artisanal tequila and mezcal, but also offers a turnkey model for international clients, such as El Cristiano, Rock N Roll Tequila, Tequila Comisario, and Penta Tequila. In recent years, its accelerated growth demanded a decisive technological leap, and that's when Odoo entered the scene.
The Challenge: From Information Silos to a Comprehensive Ecosystem
Aceves Spirits faced increasing operational complexity.
“Our traditional accounting system wasn't enough. We did a lot of manual extraction, had inconsistent information, and it was difficult to make strategic decisions.”
Their need was obvious: it was time they migrated to an ERP system that integrated all business areas, gave them real-time traceability, and had seamless scalability.
The Solution: A Flexible, Global, and Adapted ERP
After doing an exhaustive comparative analysis of different ERP solutions, Odoo stood out for its scalability, web architecture, and ability to adapt to Mexican legislation.
“We were pleasantly surprised by the system’s adaptability. Although Odoo was born in Belgium, its way to adapt to our fiscal and operational context is flawless.”
- Mario Lacayo
Aceves Spirits began its journey with Odoo 14, operates now with Odoo 18, and is preparing to migrate to version 19. During this journey, it has consolidated a comprehensive digital ecosystem that includes modules, such as Inventory, PLM, Purchase, Approvals, Invoicing, Manufacturing, and Accounting.
The process: Mapping, Planning, and Results
The implementation was meticulous. “We mapped our key processes, identified gaps, and approached the Odoo team to conduct a complete business analysis," says Lacayo. This collaboration allowed Aceves Spirits to create a customized roadmap that optimized their value chain.
Some of the most notable benefits include:
- Drastic reduction of errors in bills of materials and accounting.
- Total real-time traceability from production to invoicing.
- Greater mobility and autonomy for employees thanks to the web platform and mobile compatibility.
- A more analytical operation: “Today we are less operational and more strategic,” says Mario.
The Impact: Efficiency as a Keyword
If Mario Lacayo could describe Odoo with one word, it would be efficiency. Implementing an ERP has not only allowed the company to grow without the need to increase personnel, but also to standardize processes, ensure quality, and prepare to scale to new markets, such as India or the United States.
Thanks to Odoo, Aceves Spirits is confident of doubling its project portfolio without sacrificing time or resources. “With the same team, today we can manage more projects and generate more revenue without impacting costs,” concludes Lacayo.
A Look Into the Future: Innovation and Community
Aceves Spirits' enthusiasm for Odoo is reflected in its active participation in events such as Odoo Community Days and its constant interest in new features like artificial intelligence, collaborative marketing tools, or integration with WhatsApp.
“A company that invests in innovation and support is a company that is committed to its customers.”
In that commitment, Aceves Spirits has found a technological partner that supports its legacy and enhances its future.
About Aceves Spirits
Aceves Spirits, a tequila house with family roots in the Altos de Jalisco, combines tradition and technology to bring high-quality spirits to more than 13 countries. Thanks to its alliance with Odoo, it has managed to digitalize and scale its operations efficiently, positioning itself as a leader for innovation in the agave industry.
Learn more at acevesspirits.com